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Satellite : In Media We Trust?
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Satellite : In Media We Trust?
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#1
02-15-2012
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 Satellite : In Media We Trust? Most Americans say they trust seven different media outlets to get them news fairly and accurately. But the difference in how much they trust is as vast as the stories they hear. According to a new Harris Interactive poll, 73% of U.S. adults rely on their local TV news for information, but only 22% have "a lot of trust" in the source. As for print, 69% turn to local newspapers but only 18% really trust them. Further, seven in 10 Americans turn to radio and internet for news and info, but for both, only 14% have "a lot of trust" in the source. The survey says three in five U.S. consumers trust cable TV news (64%) and network TV news (61%), but those who "really trust" these sources drop dramatically to 15% for both. Harris said the types of media are all seen "in a mostly positive light." However, the survey shows, there are mixed results when looking at specific media outlets. According to the study: • Three in ten Americans say that ABC (63%), NBC (63%), CNN (61%), the Associated Press (59%), and PBS (59%) all give news that is fair and unbiased "all the time or occasionally." • Over half of U.S. adults say FOX News, (54%), Yahoo News (53%), MSNBC (52%) and CNBC (52%) provide fair and unbiased news all the time or occasionally, and half say the same about The Wall Street Journal (50%) and Time (50%). Just under half say The New York Times (48%) and Reuters (48%) provide news that is fair and unbiased; about two in five say the same about The Washington Post (42%), NPR (41%), Newsweek/The Daily Beast (39%) and one-third about the Huffington Post (33%). Bottom line: "As the number of news outlets continues to grow, providers of information are increasingly out to one-up each other as the first with that information," Harris said. "The large number of news providers also means that the providers have to find new, and sometimes sensational, ways to get eyes and ears to their outlet." •
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